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PREMIUM comms
MEDIA EXPERTISE
WIDE networks
Strategic communications steer your organisation through change.
Whether it be introducing new products or reorganising your approach, effective comms are essential for engaging your team, customers, and partners.
Good communication gets your ideas acted upon. It helps you influence your audience.
1284 has won leading UK industry awards for its work communicating innovative organisations in the East Midlands.
As Chartered PR practitioners, we follow the CIPR Code of Conduct, chairing multi-agency comms groups, creating brand-safe strategy, and more.
1284 builds your reputation and identity through productive:
• corporate communications;
• public relations and award nominations;
• thought leadership and copywriting;
• LinkedIn and B2B digital media.
Quality of Outputs
Speed of Delivery
Working with Partners
Skills and
Insight
ER Recruitment has been working with 1284 for several years now for media relations and professional writing support.
George and Amy truly understand our DNA and collaborate with our in-house marketing team to add value in jointly promoting our brand.
Working with 1284 has helped us to build upon our strategy and amplify various storytelling opportunities as they have arisen.
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Eileen Richards MBE DL
Managing Director
ER Recruitment
Productive PR for SMEs is packed with ideas to help East Midlands small businesses plan and deliver their own campaigns. Its 28 pages include guidance on:
It also lists email addresses for dozens of regional news outlets - and a host of local awards events for you to enter.
There’s a host of productive ways for your business to tell its change story. For example, your public relations reach broad audiences, your newsletters and LinkedIn update loyal followers, and your B2B events manage complexity.
Tools such as the OASIS framework aid your planning, while EAST helps you frame decision-making among those you wish to persuade. Incorporating storytelling makes your message more relatable and engaging.
ACT Medical was exploring grant funding opportunities for our life-saving technology.
1284 was instrumental in helping us turn around a detailed grant submission in record time. We compiled pages of business models, value propositions, market access plans and funding strategies into a succinct and consumable narrative.
ACT subsequently received more than £100,000 in non-dilutive grant funding.
Joseph Bentley
James Dyson Award winner
MD and Founder
ACT Medical
Modern communications can be measured in multiple ways. For example, your surveys and feedback gauge audience understanding. Your visibility, reach, and engagement can be tracked and monitored in significant detail.
Whichever metrics you deploy, benchmarking of key performance indicators is essential. By testing and evaluating campaign outcomes you can gauge whether your campaigns are being successfully implemented and accepted.
George Oliver is a former Editor of the Leicester Mercury. He led two newsroom transformations to digital-first publishing and co-founded the LeicestershireLive Innovation Awards.
George is a Chartered PR Practitioner. He is Entrepreneur-in-Residence at the University of Leicester, a startup mentor, and a trustee at Charity Link.
He is a non-executive director of East Midlands Chamber, and a Fellow of the Institute of Consulting.
1284 shortlisted for PRCA Midlands Small Consultancy of the Year
1284 shortlisted for UK Specialist PR Consultancy of the Year
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