COMMS STRATEGY.
Aligning your business plan objectives with your narrative, audiences, and platforms.
• Mission statement
• Stakeholder
• Messaging
• Delivery timeline
• Benchmarking
Read more
CONTENT MARKETING.
Turning your story, data, and industry insight into a pipeline of profile-raising assets.
• Blogs & LinkedIn
• Webpages
• Brochures & decks
• Case studies
• Impact reports
Read more
Media Relations.
Preparing content and pitching your expertise to journalists to support profile and GEO.
• Press releases & briefings
• Award nominations
• Speeches & panels
• Thought columns
• Advertorials
Read more
1284 helps Leicester Riders reshape sponsor story


Leicester and Leicestershire Enterprise Partnership (LLEP) funded a document to evaluate the impact of Enterprise Zones (EZs) in Leicester and Leicestershire over a 10-year period.
A detailed analysis focusing on jobs, business growth, and the influence of EZs on the local economic landscape was produced.
Officers wrote a detailed analysis focusing on jobs, business growth, and the influence of EZs on the local economic landscape.
The text also provided summaries of lessons learned and future ambitions for the EZ programme.



1284 was commissioned to transform the written document into an engaging report for distribution among senior regional stakeholders.
We engaged with various stakeholders and comms partners to gather images, maps, data tables, and a number of brand packs.
We then organised a flat plan to lay out the written content prepared by officers in a clear, consistent way.
Editing was combined with strong graphic design to make the success story of regional EZs easy to follow for all readers.
The pack was provided on high resolution PDFs for ease of use in print or digital.
1284 also hosted an online flipbook version of the report.
The product was delivered to deadline and to budget, being shared widely between partners and leading to further commissions.
Read an online version of the report here.
Pages of economic growth data visualised
Versions provided - print and digital
Copies sent to local authority leaders, MPs, and senior business partners
Minute average read time
1284 helps Leicester Riders reshape sponsor story


Emma Oliver
AEO vs GEO: What communications leaders need to know


Amy Orton
Our monthly newsletter is an easy read. You gain a 5-minute glimpse into useful comms for East Midlands SMEs - featuring everything from how journalists operate to why certain metrics are a waste of your time.
Advanced Technology Innovation Centre (ATIC)
5 Oakwood Drive
Loughborough
LE11 3QF
Company number 12756354