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Public relations for startups and innovators

1284 specialises in innovation and enterprise. We works closely with early-stage startups, research spinouts and other entrepreneurs in and around the East Midlands. We also good links with regional universities.

Innovation is a strategic pillar of the communications work we do for the Leicester and Leicestershire Enterprise Partnership (LLEP). The region has a growing reputation for the commercialisation of its R&D and is home to some significant tech companies.

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1284 provided PR for the Leicestershire Innovation Festival 2022.

20+ events were held across a fortnight of activity.

It was the biggest festival to date.

We are a startup PR agency

We understand the pressures facing startups - both inside and outside universities. You are likely uncertain about hiring a PR firm. How much will it cost?

 

1284 set up in an incubator because we wanted to work alongside startups and cater to your distinct needs. Our founder is a volunteer mentor for Leicester Startups CIC.

 

We also have decades of media leadership experience to share.

We promote your product or service

Early stage startups sometimes need to make a noise about what they are doing. It may be that you are able to get what you need from your own social media.

 

However, it may be that you need professional comms support that work across platforms and media. 1284 helps you with the latter.

1284 helped write 21 award nominations for clients in 2021.

81% of them went on to become finalists or winners.

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We help you raise brand awareness

Intelligent PR campaigns go way beyond social media.

 

For example, start-ups come to us wanting to target search audience, big media or cross-platform content.

 

Sometimes they want help preparing funding bids or award nominations.

 

1284 raises your brand through your story and your thought leadership - not just your product.

You want to identify media contacts

1284 got interested in startups and innovation because we enjoy a good story.

 

Before that, we spent decades finding and publishing good stories to huge audiences.

 

Yours may be a good case study for a wider issue. It may be a standalone lead. 1284 writes press releases, speaks to journalists and sells your idea.

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Our founder pitched the LeicestershireLive There With You Fund.

It raised £148,000 and supported 2,489 people during the Pandemic.

You want to reach your target audience

By working with the right media, in the right way, at the right time, we communicate your message so as to be understood (not simply received) by your target segment.

 

Your PR strategy is multi-faceted and unique to you and your situation. We work strategically. We don't do one-size-fits-all PR.

The 1284 offer to you

We understand startups because we are a startup. We also work alongside startups. Lots of them.

 

Our director co-founded the LeicestershireLive Innovation Awards and is a volunteer mentor for Leicester Startups and Generation Next. He is also a guest lecturer on East Midlands university programmes.

 

1284 is a small consultancy offering reduced rates and specialist support to startups. In addition, it provides pro bono services to selected graduate entrepreneurs and social enterprises.

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Holywell Building
Loughborough University

Science and Enterprise Park
Loughborough
Leicestershire
LE11 3UZ

info@1284.co.uk

01509 412899

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