You're a university start-up aspiring to your first award. A social entrepreneur with a funding application to write. A founder-led SME needing media coverage of a new service. A local authority with a public information campaign to deliver.
1284 helps you communicate your message.
1284 is a communications and PR strategy agency based in Loughborough. We work from the heart of incubators, accelerators and co-working spaces around the East Midlands.
1284 was founded by George Oliver in 2020 with the aim of working with innovative people and organisations on their communications - often during periods of change.
We help you with the strategic planning and tactical delivery of your:
1284 founder George Oliver is a Chartered PR Practitioner. This is the highest status that can be achieved in the profession. George was accepted by the CIPR in March 2022. In doing so, he became one of only 37 such practitioners in the Midlands region.
George also has a CIPR Diploma in Public Affairs and a CIM Certificate in Professional Digital Marketing.
George is also a Chartered Manager with the Chartered Management Institute (CMI). This came after a rigorous assessment process for professional managers who are self-aware and skills-focused, and who deliver value for businesses.
George’s other relevant qualifications, include:
MSc Strategic Leadership
CMI Diploma in Strategic Management and Leadership
CMI Diploma in Professional Consulting
1284 founder George Oliver was the Leicester Mercury Editor from 2016-20. Before that, he worked as a Digital Editor, Head of Content, News Editor and Reporter.
1284's associates have decades of experience on media leadership teams and as Editors and Managing Directors of media organisations.
We use our knowledge, skills and strategic communication experience to the advantage of 1284 clients and their people. We help organisations use comms to change and grow.
George mentors at organisations including Leicester Startups and East Midlands Chamber’s Generation Next. 1284 is also a member of Leicestershire Business Voice.
The 1284 approach is based on traditional journalism skills, such as concision, clarity and network management. Those are combined with strategic leadership theory from our work at universities and with local government and other regional agencies.
Our output is underpinned by three key principles:
1284 follows the CIPR Code of Conduct. We are licensed by NLA Media Access. We use industry analytics software such as SEMrush and Cision media monitoring to measure and report on your impact across print, broadcast and digital media.
1284 is Cyber Security Essentials certified. We also believe in learning and Continuing Professional Development.
The people and organisations we work with are based across Leicester, Leicestershire and the East Midlands. Our people work within their teams.
Our clients are social enterprises, university startups, founder-led SMEs or large public organisations (such as councils). We build strong relationships by being visible, gaining trust and being approachable for you and your people.
Our associates have led large regional newspapers across the East Midlands and nationwide. They are experienced in news conferences, corporate communication strategy and communicating with the general public. This includes content and oversight for titles including:
Leicester Mercury & LeicestershireLive
Nottingham Post & NottinghamshireLive
Derby Telegraph & DerbyshireLive
The Sentinel & StokeonTrentLive